Floor-loading means stacking loose cartons directly on the container floor, with no pallets. Palletising means building the cargo on pallets and loading the pallets with a forklift. Floor-loading usually fits more cartons into the same box, because pallets take up floor area and height. Palletising usually means faster loading and unloading, less hand-lifting and less carton damage. The container freight rate is typically the same either way, so the real cost sits in labour, drayage time, warehouse requirements and claims. This guide gives a worked carton count, the pallet choices (including the ISPM 15 wood rule) and a checklist for deciding.
What floor-loading and palletising actually mean
Floor-loaded (also called loose-loaded or hand-stacked) cartons are stacked by hand from the container floor up, in tight columns or an interlocked pattern, usually to the ceiling. Every carton is handled individually at both ends. Palletised cargo is stacked and wrapped on pallets at the factory, then moved into the container by forklift or pallet jack, normally in a single tier. A third option sits between them: slip sheets, thin sheets of cardboard or plastic that replace the pallet. They remove the pallet's height and footprint, but they generally need a push-pull attachment on the forklift at the receiving end, so confirm the consignee can handle them before you choose them.
The decision is rarely about the freight rate. Carriers price the container, not how it was packed. The decision is about how many units you get per box, who unloads it, how, and what the receiving warehouse will accept.
How many more cartons does floor-loading fit? A worked example
The figures below are illustrative. They use the typical 40ft high cube internal dimensions from our container types and dimensions guide (about 12.03 m long, 2.35 m wide and 2.70 m high) and an invented carton, so replace them with your own carton spec. Internal dimensions vary by manufacturer; ISO 668 classifies series 1 containers by external size and sets their ratings, and the detailed container specifications sit in ISO 1496. Check the actual box you are given.
The carton: 50 x 40 x 30 cm (0.06 CBM), 12 kg.
Floor-loaded:
- Length: 1,203 cm divided by 50 cm gives 24 cartons (12.00 m used).
- Width: 235 cm divided by 40 cm gives 5 cartons (2.00 m used, 35 cm of width left over).
- That is 120 cartons per layer. Height: 270 cm divided by 30 cm gives 9 layers.
- Total: 120 x 9 = 1,080 cartons, about 64.8 CBM of cargo and 12,960 kg.
Palletised on 1200 x 1000 mm pallets (single tier):
- On a 120 x 100 cm pallet the cartons tile exactly: three 40 cm sides along the 120 cm edge and two 50 cm sides along the 100 cm edge, so 6 cartons per layer.
- Assume a pallet 15 cm high. That leaves 255 cm, which gives 8 layers of 30 cm. A loaded pallet is 15 + 240 = 255 cm tall, so two tiers cannot fit.
- Per pallet: 6 x 8 = 48 cartons.
- Pallets per box: about 20, which is the practical count for this pallet in a 40ft (see pallet sizes and container fit). Ten rows of 1.2 m use 12.0 m of the length, and the two pallets abreast use 2.0 m of the 2.35 m width.
- Total: 20 x 48 = 960 cartons, about 57.6 CBM of cargo and 11,520 kg.
So in this example floor-loading carries 120 more cartons, or about 12.5% more product. Where does the lost space go? About 35 cm of floor width stays unused beside the pallets (roughly 4 square metres of the 28 square metres of floor), and each pallet spends 15 cm of height on timber instead of product. Both counts are theoretical maxima. A real floor-load loses space to interlocking patterns and bracing at the doors, and a real palletised load can lose space to overhang or incomplete top layers. Use the container and cartons-per-container calculators with your own numbers rather than trusting any rule of thumb. The gap can be larger or smaller than 12.5% depending on how your carton divides into the pallet and the box.
Weight did not bind in this example, because the cartons are light. For dense cargo the picture changes: you reach the weight limit before the volume limit, the extra cartons from floor-loading do not fit anyway, and the pallet penalty disappears.
Floor-loaded vs palletised: the trade-offs side by side
| Factor | Floor-loaded | Palletised |
|---|---|---|
| Cartons per container | Higher (about 12.5% more in the example above) | Lower: pallet footprint and height are overhead |
| Loading at origin | Slow, by hand, a team of people | Fast with a forklift, if the dock is set up for it |
| Unloading at destination | By hand, or with an extendable conveyor or loading ramp; many warehouses cannot receive it | Forklift or pallet jack, standard dock equipment |
| Damage risk | Cartons are handled individually and lower tiers carry the whole stack; higher risk of crushed or dropped cartons | Wrapped, strapped units are handled as one; damage tends to come from poor pallet building or pallet failure |
| Container dwell time | Longer unloading, which raises detention and appointment risk | Shorter |
| Stock control | Cartons arrive loose and need to be sorted into pallets later | Unit loads are ready to put away |
| Packing materials | No pallets to buy, treat or exchange | Pallets, stretch wrap, corner boards, strapping |
The effect on freight rates and total cost
An ocean freight rate for a 40ft container is the same whether it carries 960 cartons or 1,080, so floor-loading lowers the freight cost per carton. That is the whole case for it, and it is a good one on a large volume of light, small cartons. The costs it adds appear elsewhere:
- Labour at both ends. Hand-loading and hand-unloading take many person-hours rather than a few forklift moves. Ask your packer and your warehouse for their per-container rate for loose-loaded boxes, because it varies widely by country.
- Drayage and time. A box that takes longer to empty occupies the driver, the chassis and the dock slot for longer. See US drayage and chassis for how waiting time is charged, and watch free days for detention.
- Unloading equipment and surcharges. Some warehouses charge extra for devanning loose cargo, and some refuse it outright.
- Damage and rejected cartons. A few percent of crushed cartons can cancel out the freight saved by the extra capacity. Count the claims risk, and remember that carrier liability is rarely enough to cover your real loss.
The honest comparison is cost per delivered, sellable carton, not cost per container.
Where palletising is required
Many warehouses and retail distribution centres are built around pallets and will not unload loose cartons, or will charge heavily to do it. Amazon's Seller Central describes a floor loading policy for inbound shipments, asks sellers to palletise where possible, and states that floor-loaded shipments that need heavy handling may be refused. Details and thresholds change, so read the current policy before booking; our guide to freight forwarders for ecommerce and Amazon FBA covers the wider process. For any consignee, the safe step is to ask in writing, before the cargo is packed, whether they accept floor-loaded containers and what they need if they do (a dock with a ramp, a conveyor, a labour crew, a long appointment window).
Pallet choices: wood, plastic, pooled and one-way
- Solid wood pallets crossing borders must be treated and carry the IPPC mark under ISPM 15, and a missing or illegible mark can mean treatment, re-export or destruction at your cost. Rules and exemptions are in our ISPM 15 guide. The same applies to wooden dunnage used to brace the load.
- Plastic, presswood and other processed-material pallets are generally outside ISPM 15 and are common on lanes with strict plant-health inspection. Paper and corrugated one-way pallets contain no solid wood, but check their weight rating and the destination's requirements.
- Exchange pallets. EUR/EPAL pallets are standardised and exchangeable within an exchange system run under EPAL's terms of exchange, but exchange works only between genuine, marked pallets of compatible quality, and it happens where pallets can be swapped at the receiving end, not usually on an intercontinental export.
- Pooled rental pallets such as CHEP's are owned by the pool operator, and the operator's terms limit who may use them. Do not assume that a pooled pallet can be exported and left at the destination; ask the pool operator.
- One-way pallets are priced to be left behind. For export, the pallet cost is part of your landed cost and should be in your quote comparison.
Pallet size matters as much as material. A pallet that matches the container width wastes less floor, which is where the pallet sizes guide and the carton specification advice in export packaging and palletisation come in.
Weight, balance and securing both ways
Whichever method you use, the weight limit comes from the road, not the box. Check the figures in our container weight limits and VGM guide, and work out the real payload from the road limit at the destination. The CTU Code (the IMO/ILO/UNECE code of practice for packing cargo transport units) asks that the load's centre of gravity sit close to the middle of the container's length, generally within about 5% of the middle, with up to 10% accepted in special circumstances (check the current edition for the exact clause). A commonly quoted rule of thumb is no more than about 60% of the cargo's weight in either half of the length.
Evenly spread weight is easier to get with a palletised load, because pallets spread their weight across the floor. Floor-loaded cargo can be perfectly even too, but only if the loaders build it that way, and heavy cartons at one end are an easy mistake. Whatever you choose, gaps are what let cargo move. See cargo securing inside the container for void fill, bracing at the door end and moisture control. A floor-loaded door end needs particular care, because cartons near the doors can fall out when the doors open.
A decision checklist
- Does the consignee accept floor-loaded containers, in writing, and have a way to unload them?
- Is the cargo dense enough that weight, not volume, limits the load? If so, palletise and stop worrying about the lost space.
- Are the cartons light, small, strong and uniform enough to stack to the ceiling without crushing the lower tiers?
- Does the volume saving (calculate it for your own carton) outweigh the extra labour, dwell time and damage allowance?
- Is the cargo fragile, high value or irregular? These favour pallets.
- Will the goods be sorted into pallets at the destination anyway? If so, the saving at origin may be repaid there.
- Which pallet type and size fit the container and the destination, and do they meet ISPM 15 or avoid it?
- Are you selling to a retailer or marketplace with its own inbound rules? Read them first.
What to do next
- Calculate both counts for your carton, one floor-loaded and one on your likely pallet, using the container dimensions in your carrier's equipment guide.
- Ask the consignee, in writing, whether they accept floor-loaded boxes and what unloading resources they have.
- Get quotes that state the loading method, including labour at both ends, and compare the cost per sellable carton.
- If you palletise, confirm the pallet type and its ISPM 15 status, then photograph the stamp and the stow before the doors are sealed.
More than 29,300 logistics companies are searchable by country and service in the CargoLinked directory, including packers and forwarders who can advise on loading method for your lane. The public requests board lists freight that shippers have posted for forwarders to quote on directly, and you can post your own with the loading method stated.
This guide is general information, not legal, customs or insurance advice. Container dimensions, pallet rules, plant-health requirements and retailer policies vary by country and change over time, so confirm current requirements with your carrier, the destination authority and the receiving warehouse before you ship.



